BURO 247 - Le Louvre taps the mini-me market

Need proof? You only need to look at brands such as Burberry, Stella McCartney, Lanvin, Dolce & Gabbana and Karl Lagerfeld, who are all tapping into the mini-me market. Not to mention tiny style icons of the likes of North West and Harper Beckham. Now, Melbourne's most famous designer concept store, Le Louvre, is embracing the mini-me market, launching childrenswear for the first time since they opened in the 1920s. Le Louvre has collaborated on a pop-up store with new luxury children's knitwear line Atelier/Child, open now until July 31. See the full story here.

Yuki Wong
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